I'm a Swiss digital design professional with 10+ years of experience building digital products at scale, across Product Design, Service Design, and UX Research.

I do my best work close to users and the data that shapes decisions. Complex systems that need to become genuinely accessible to people: that's where I find the most meaning, and where I tend to have the most impact.

I work collaboratively, build on trust, and bring empathy to the work, both for the people I design with and the people I design for.

Hi,
I am Silvia

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Defining a holistic health system to replace commodity nutrition tracking in the Oviva App. Driving 13% retention improvement over multiple habits.

Healthier Self Compass

Oviva, Strategic Lead, Research, Concept Prototype, Validation

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Defining Oviva's first AI feature — from vision, positioning and
clinical framework to DiGA approval

0to1:
Auri AI Companion

Oviva, Full Design Ownership: Vision Positioning Design AI System 

Silvia WEls